Nicholas Fjellberg Swerdlowe of New York City, a recent graduate of Weston High School, is in the process of building his career as an industrial designer.
He often travels in the city by bicycle and frequently picks up his groceries while out on his bike. He was often frustrated by ripped bags, wheel pinches, and near accidents when he hung grocery bags on his handlebars.
That sparked an idea. Mr. Fjellberg Swerdlowe has produced a small, portable bicycle accessory for cyclists who commute frequently with bags and groceries.
Named the Bag Buddy, it is currently being marketed and sold on kickstarter.com.
“I wanted to design something lightweight, easy to carry in my bag or on my bike which could be used in a moment’s notice and removed immediately after my journey,” he wrote on Kickstarter’s Bag Buddy page, kickstarter.com/projects/swerdlowecity/the-bag-buddy-a-necessary-bicycle-accessory.
Tubular rubber clamps that snap over the ends of handlebars hold bag hooks mounted on either side; the weight of bags tightens the hold of the clamp.
“While transporting groceries, the Bag Buddy rotates the angle of “bag swing” 90 degrees away from the bicycle, positioning the bags parallel to the frame and securing the groceries away from the front tire,” the description reads.
Mr. Fjellberg Swerdlowe is looking to raise $20,000 to develop his product, enough to fund the initial tooling and materials. Bag Buddy can be supported for as little as a dollar, through kickstarter.com.
Those who pledge are eligible to receive free Bag Buddy merchandise.