When Love Becomes Unsustainable: Generation Z Between Inflation and Loneliness

Dating Crisis on Singles’ Day

When Love Becomes Unsustainable: Generation Z Between Inflation and Loneliness

Today, November 3, 2023 | 16:56

The number of people in Germany who describe themselves as convinced bachelors will be in 2023 “Statista” At its highest levels ever. This trend is unlikely to change anytime soon, as Generation Z is particularly lazy about dating — even if it’s not entirely by choice.

According to reports received from “Interested in business” The financial burdens associated with the high cost of living are primarily responsible for the fact that young people from Generation Z (born between 1997 and 2012) are increasingly limiting or even abandoning dating. This development can be seen not only in Germany, but also in the United States.

Young singles prefer to invest in friendships

Marian Simpson, a 26-year-old teacher from New York, explains this trend through her experience. Simpson told Business Insider that she spends $100 to $200 a month on appointments. This is approximately equivalent to between 90 and 190 euros.

But the cost of dates at bars and restaurants piled up, and Simpson preferred to go out with friends rather than potential partners with whom he might not have a long-term relationship.

Generation Z suffers from a “loneliness epidemic”

In this generation, social interaction has become more important than romantic relationships. The primary focus is on combating widespread isolation, which US surgeon Vivek Murthy calls the “epidemic of loneliness.”

According to Kelly Ammerman, CEO of dating company Tawkify, the desire for instant connection driven by constant use of social media platforms like Facebook and Instagram has led to feelings of exclusion, inadequacy, and loneliness.

Classic dates have had their day with Generation Z

Many young people in Generation Z told Business Insider that they are putting more effort into friendships and non-romantic social relationships to combat loneliness.

So traditional dinner dates are increasingly giving way to walks in the park, for example. Instead of going on a quick coffee date with a stranger, young singles prefer to spend their time with friends. Gen Z’s desire to spend time with people with whom they do not feel a deeper connection is limited.