Updated on 07/03/2023 at 7:44 PM
- The Victoria’s Secret show has faced a lot of criticism in the past.
- Therefore, the show was paused for several years.
- Now the event is set to return with a new concept.
Lingerie and underwear brand Victoria’s Secret would like to return to the catwalk in 2023 with a fashion show of its own. After a four-year break, the label, which has come under heavy criticism in recent years, wants to take a new approach. Chief Financial Officer Tim Johnson said, according to US media reports, that the brand is counting on “a new version of our fashion show,” which will take place later this year.
Willow models were known as
A new guiding principle introduced after multiple criticisms. They want to open up new spaces and with the fashion proposition to “take back one of our best marketing and entertainment features to date and turn it on its head to reflect who we are today”. It is unclear exactly how this is supposed to happen. The brand intends to share more detailed information at a later date.
Critics complained about the lack of comprehensiveness
The Victoria’s Secret show premiered in 1995. The highlight of the show since 2001 has been the “Fantasy Bra,” a bejeweled bra that one of the models, also known as “Angels,” wore on the catwalk. Klum has received the honor three times. Despite this, the brand has been working on changing its image for years. The fashion show was canceled in 2019 after repeated allegations that the brand promoted harmful ideals of beauty and was not inclusive enough.
At the time there was talk of “further development” and one wanted to revise one’s message. According to media reports, TV ratings are no longer correct either. In the United States, only 3.27 million viewers tuned in – the worst value since the first telecast in 2001.
The brand has also endorsed transgender models since 2021
In 2021, Victoria’s Secret has its angels Replace new banners. Instead of leaving scantily clad models on the catwalk, the “VS Collective” was meant to signal support for women’s interests. Among others, American soccer player Megan Rapinoe, freestyle skier Elaine Jo, actress Priyanka Chopra, as well as model Paloma Elsesser and Valentina Sampaio became Victoria’s Secret’s first transgender model.
In 2018, Ed Razek, then CMO of Victoria’s Secret parent company L Brands, still had She talked about him in an interview with “Vogue”.That he hasn’t been on Instagram for months because, among other things, he can’t stand the way people treat models. Razek said he and Brand are considering diversity, only to add, “It’s like, ‘Why doesn’t the show do that? Shouldn’t you have trans people on the show? No, no, I don’t think we should. Well, why not?’ Because the show is fiction.” “. Razek later apologizedthat his comment seemed “insensitive”. Of course, they’re open to supermodels, but they haven’t escaped the casting. Then he resigned from his post in 2019.
The Angels were allegedly molested and assaulted
It was early 2020 New York Times article Titled “Angels in Hell” from “a culture of misogyny, tyranny and harassment” written behind closed doors. In more than 30 interviews with models, employees, and former employees, Razek is named, for example, who attempted to kiss models or even grab them in their crotches.
This was done with the knowledge of company president Les Wexner, who approved of this behavior. A former corporate public relations official was quoted as saying, “The abuse and denials were ridiculed as normal. It was like brainwashing.” All those “who wanted to do something about it weren’t just ignored. They were punished.” It is also said that Wexner was a friend of the late offender, Jeffrey Epstein.
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