Joseph George Barata, 89, of Southport, and formerly Weston, CT, and Fairfield, CT, passed away surrounded by the love, gratitude, and admiration of his family on October 28, 2012.
Born on June 10, 1923, in Trenton, New Jersey, Mr. Barata was the son of the late George Alexander Barata and Florence Saytos Barata. Mr. Barata attended Trenton, NJ public schools before attending Columbia College, for which he remained proud to have paid his own way, and from which he received a B.A. in International Economics in 1944. In 1945 he earned the M.S. degree in Journalism from Columbia Graduate School of Journalism. While at Columbia College, Mr. Barata wrote the lyrics for many of the school musicals, and also reported to the Associated Press on Columbia College sports. Mr. Barata began his professional career as Assistant Public Relations Director for Columbia University and reported to the Associated Press New York Bureau, New York Times and New York Herald Tribune. He pursued the field of advertising and public relations, holding positions at Douglas Leigh, Inc., outdoor advertising specialists, and Milburn McCarty Associates in New York. He spent roughly a decade as a Security Analyst/Institutional Broker at Riter, Pyne, Kendall & Hollister and became a Chartered Financial Analyst before returning to the Public Relations industry where he specialized in financial and corporate public relations and held senior positions at Inmont Corporation, Grey Public Relations, Daniel J. Edelman, Inc., John DeNigris Associates, Inc., Van Leeuwen Advertising, Inc., Burson-Marsteller, and Fred Rosen Associates. While Mr. Barata continued to work as a corporate and financial public relations consultant, he completed his professional career with a return to journalism with The Wall Street Transcript and the sister papers Diplomatic World Bulletin and Delegates World Bulletin for which he directed and reported on a remarkable number of roundtable discussions vital to the financial and United Nations diplomatic worlds respectively.
Mr. Barata, regrettably, was unable to serve in our Armed Forces due to an injury, which remained throughout his adult life.
Mr. Barata was, at various times, a member of the Weston, CT, Board of Education, a Trustee of the Kathleen Laycock Country Day School, a supporter of Fairfield Country Day School and Pequot Library, and Board member of the Mosswood Condominium Association. He was a fifty-year member of the Country Club of Fairfield, once strongly committed to the tennis committee and program.
Mr. Barata was predeceased by his wife and best friend, Ellen “Tracey” Louise Morrison Barata, formerly of Austin, MN, and Cedar Rapids, IA, whom he met as a fellow student at Columbia School of Journalism, and married on June 28, 1947 at “The Honestead” in Easton, CT. He is predeceased by his sister Anna A. Barata, and his sister Julia Barata Powers, both formerly of Trenton, NJ, and Lakehurst, NJ. He is additionally predeceased by numerous family felines, who were special companions to both Mr. and Mrs. Barata. He is survived by one son, George James Barata of Watsonville, CA, one daughter, Evelyn Flora Louise Barata Lee and her husband Clarence “Chick” Victor Lee, III of Southport, CT, and granddaughters Bonnie Louise Lee of Durham, NC, Emily Rose Lee of Southport, CT, and Megumi Joy Barata of Watsonville, CA.
There will be no calling hours. Interment will be private. A memorial service of celebration will be announced at a later date.